Customer Satisfaction Survey Model: CSAT and NPS

Having a customer satisfaction survey model is necessary so that the business can analyze the quality of the service it offers. This is especially important when making last-mile deliveries, since the buyer is the only one capable of objectively evaluating whether the company has provided good or bad service during the delivery process of a …

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Customer Delivery : The Critical Moment of the Logistics Process

Customer Delivery and its crucial logistics process Delivery to the customer is the most important moment in the entire logistics process since, to a large extent, customer satisfaction with the entire purchase depends on it. For this reason, it is essential to ensure that it is carried out in the conditions that the client expects …

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Performance Analysis: Example of Logistics Measurement and Evaluation

The evaluation, measurement and analysis of performance within the supply chain is a fundamental activity for any company that seeks to streamline its operations, boost business productivity, increase sales and improve customer satisfaction. Take the example of Samsung , which in 2018 made a performance evaluation and analysis of 91% of its total suppliers, applying …

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